Success Stories
Initial Challenges:
- Our SEO specialists had a target of ranking around 200 keywords in the campaign.
- Some of the highly competitive keywords included galaxy core, galaxy grand prime, DVD Players, Galaxy Grand Neo, and printing solutions.
- Content creation, on-page optimization, and link-building activities were very time-consuming for our writers.
- Our team identified the mismatch of certain keywords with the client's offerings & user intent that posed for a challenge for effective optimization.
- Creating high-quality, valuable and engaging content for each keyword was another challenge.
Initial Challenges:
- Highly Competitive Keywords: Herrin Law faced difficulty ranking for highly competitive keywords in the legal industry, such as "personal injury lawyer" or "criminal defense attorney."
- Poor Local Presence: Herrin Law struggled with local SEO, which impacted their visibility in local searches and on Google Maps.
- Competitive Industry: The legal industry is highly competitive, with many law firms investing heavily in SEO to attract clients.
- Poor Pageload Speed: Herrin Law’s website had slow page load times, negatively impacting user experience and search engine rankings.
- Law Firm Specific Content: Herrin Law’s website lacked specialized content tailored to their specific legal services, which affected their ability to attract and retain potential clients.
- Spam Links: Herrin Law’s website had accumulated spammy backlinks, which can harm search engine rankings and overall SEO health.
Initial Challenges:
- Low Backlink Quantity and Referring Domains: Conducted competitor analysis to identify successful backlink sources. Established backlinks on high Domain Authority DA and Page Authority PA sites.
- Increased referring domains through targeted outreach.
- Spam Backlinks: Identified and disavowed spam backlinks through the search console. Unbalanced Do-follow and No-follow Ratios: Created backlinks on do-follow sites to balance the ratio. Monitored and maintained a healthy balance between do-follow and no-follow backlinks.
- Low Indexing Rate: Ensured indexing of old backlinks through optimization techniques.
Initial Challenges:
- Highly Competitive Keywords: In an industry laden with generic terms, climbing the SEO ladder was a stern challenge.
- No Digital Presence: The absence of a digital footprint was like starting a voyage with no map.
- Highly Competitive Industry: A sea of competitors with similar offerings made the quest for uniqueness strenuous.
- Poor Page Load Speed: The sluggish page load speed was a turn-off for potential visitors.
- Technical-Specific Content: Tailoring content that resonates with a development/coding-centric audience was crucial.
- Spam Links: The presence of spam links was tarnishing the website’s SEO profile.
Initial Challenges:
- Category landing pages not ranking.
- Schema implementation is incorrect.
- Target keywords not ranking in Google SERPs.
- Technical SEO Faults.
- Low user experience and site retention for users who encounter 404 errors.
Initial Challenges:
- Generic Keywords: Keene Systems used generic keywords that were difficult to rank for.
- Niche Audience: Keene Systems caters to a niche audience, making it difficult to reach a wider audience.
- Highly Competitive Industry: The software development industry is highly competitive, making it difficult to stand out among competitors.
- Core Vital Errors: The website had core vital errors that needed to be fixed.
- Industry-Specific Content: Keene Systems needed industry-specific content to attract potential customers.
- Sitemap Issues: The website had sitemap issues that needed to be resolved.